ADVICE ON JOINING PINTEREST GROUP BOARDS (FROM A BOARD OWNER)
Pinterest has become one of the biggest referrers of traffic for my blog. I attribute a lot of this to the group Pinterest boards that I have joined. In fact, I saw so much success after joining group boards that I actually started my own Pinterest Group Board: Beauty Blogger Group Board.
Since creating my own group board, I have learned a TON about how (and how NOT to) “behave” when it comes to joining group boards. So, I thought I would share this information in the hopes that it will help you successfully join group Pinterest boards (and stay in them).
TIPS ON REQUESTING TO JOIN:
- Read the requirements to join carefully. In the description of each Pinterest Group Board, the board owner will usually include instructions on how to join. It is important to remember that there is a character limit on this description area – so any instructions/requirements included are obviously very important to the board owner.
- For example, a requirement to join my group board is that you must follow my Pinterest account. I have now received almost 100 emails requesting to join my group board and only ONE person has included in their email that they were following me.
- Make it easy on the group board owner. In order to invite someone to join your group board, you need to know either their Pinterest account name or the email associated with their Pinterest account. I would highly recommend including BOTH in your message to the board owner. I prefer to invite people to join my board using their email, but I also like to look at their Pinterest profile first to make sure that their Pins are in line with the content featured on my group board. To make it even easier, I recommend including a direct link to your Pinterest account.
TIPS ONCE YOU HAVE JOINED:
- Follow the dang rules! I am not ashamed to say that I have kicked out MULTIPLE people from my group board, with no warning, for not following the rules. Most group boards have very clear rules. Make sure that you follow them.
- For example, my group board has a limit of 5 pins per day, and the content must be beauty related and from your blog. I have removed multiple people due to pinning more than the limit, pinning total unrelated content, etc.
- Pin High Quality Content – A lot of people do not realize that Pinterest “ranks” each user based on the quality of their Pins. In addition, MY ranking is affected by the quality of Pins pinned to my group board (since I am the group owner). If you pin “low quality” content to a group board, you are negatively affecting the group board owner and they may delete your pins or remove you from the group.
- Do Not Pin The Same Content Over and Over – Having duplicate pins within a board is a big “no no” when it comes to Pinterest rankings. Sure, you might think that the board owner will never notice if you repeat the content that you pin to their board. However, there is a program within BoardBooster called Group Manager. This tool allows me (and other board owners) to see the activity of each member of our group boards.
Here is a screenshot from the Group Manager section of my BoardBooster. I have excluded each members name but I can see the percentage of duplicate Pins, the average pins per day, average number of repins and average number of likes. As you can see, I have already removed any member that pins duplicate content or exceeds the maximum number of pins per day.
In my experience, it is sometimes hard to get a response from group board owners. So, make sure that you are following my tips when trying to join and if you are lucky enough to get accepted – make sure you follow the rules! I hope my advice on joining Pinterest Group Boards was helpful. Let me know if you would like to see a follow up post regarding how to go about finding boards to join.